Some festival bars are just where you grab a drink and head back out.
This one’s not that.
The new Brothers Festival Bar is landing at festivals across this summer with cold cider on the bar, places to sit down properly, a few things you won’t expect, and plenty going on around it. It’s built to be somewhere you actually want to spend time — not just somewhere you stop for two minutes before disappearing back into the crowd.
We’re talking Brothers draught and cans, a proper chill-out area, seating and bean bags, a VIP area, Spin to Win giveaways, a photo booth with print and digital photos, bean bag toss, a memory wall, and some exclusive live sets and appearances thrown in too.
Basically, if you’re looking for a good meeting point, a good drink, and a bit of festival energy that feels like more than just a bar queue, this is the one to find.
What is the Brothers Festival Bar?
The Brothers Festival Bar is our new festival activation space for summer — part bar, part hangout, part place you end up staying longer than planned.
It’s been designed to feel like a proper part of the day. Somewhere you can take five, meet your mates, end up chatting to new people, win something fun, get involved, and make a few memories while you’re at it.
It’s not about rushing in and out. It’s about creating a space that feels social, relaxed and full of life.
What can you expect at the Brothers Festival Bar?
There’s plenty going on in and around the new bar area, so whether you’re after a cold drink, a place to sit, or something to get stuck into between sets, there’s a good chance we’ve got you covered.
Chill-out area, seating and bean bags
Festivals are great. They’re also a lot.
Sometimes what you need is ten minutes off your feet, a cold drink in hand, and somewhere you can actually hear your mates talk. The Brothers Festival Bar includes a chill-out area with seating and bean bags, giving people a place to reset, regroup and settle in for a bit — whether that’s grabbing a bit of shade from the sun or shelter from the rain — before heading back out.
Exclusive live sets and appearances
At selected festivals, the Brothers Festival Bar will also host exclusive live sets and appearances, giving you another reason to swing by, stay put for a while, and see what’s happening.
VIP area
We’ve also built in a VIP area to make the space feel even more special throughout the summer. Take in the views, watch the crowds or the main stage from the comfort of a raised deck.
Brothers draught and cans on the bar
It wouldn’t be the Brothers Festival Bar without the actual important bit: the cider.
You’ll be able to grab Brothers on draught as well as Brothers cans at the bar, whether you’re after a fresh pint or something to take back to the group. Expect bold, fruit-forward favourites including Festival Apple, Dark Berries, Pineapple & Passionfruit, Raspberry & Lime along with our new Cider Shandies, made for long days, loud sets and proper festival weekends.
Spin to Win giveaways
Nobody’s too cool for a prize wheel.
Our Spin to Win is free to enter and gives festival-goers the chance to win Brothers giveaways including:
- bucket hats
- sunglasses
- bum bags
- festival fans
- temporary tattoos
- wristbands
It’s quick, easy, and a decent reason to wander over even if your group says they’re “just looking around”.
The memory wall
The memory wall is where festival goers can leave a note, a thought, a joke, a message, or one of those little festival moments that would sound ridiculous anywhere else.
That’s what we like about it. It gives people a chance to leave something behind that feels real. A small reminder that the best weekends are usually made up of the random bits in between.
Photo booth with print and digital photos
The Brothers photo booth is one of the bits we’re especially excited about.
You’ll be able to jump in for print and digital photos, whether it’s a full group shot, a blurry masterpiece from later in the day, or one of those festival pictures that makes absolutely no sense to anyone else but somehow sums the whole weekend up perfectly.
Bean bag toss
Sometimes the best bits of a festival happen between the headline acts.
The bean bag toss is there for exactly that kind of moment — while you’re waiting for your mates at the bar, killing time before the next set, or just fancying a bit of harmless competition.
Which festivals will the Brothers Festival Bar be at?
The Brothers Festival Bar will be appearing at several festivals throughout the season, including:
So whether you’re heading to one festival or bouncing around a few this summer, keep an eye out for us.
Why you’ll actually want to spend time there
A lot of festival bars do the same job in the same way. We wanted this one to feel different.
The Brothers Festival Bar is about more than just serving drinks. It’s a place to meet, sit down, have a laugh, take a photo, win something daft, leave a memory on the wall, and spend time properly in the moment. The kind of place that becomes part of your day rather than just a quick stop in it. That’s what makes it worth seeking out.
Find the Brothers Festival Bar this summer
If you spot the flags, the colour, the music, the bean bags, the prize wheel, and a group of people saying they’ll head off “in a minute”, you’ve probably found us.
Come for the cider. Stay for the atmosphere. Leave with a prize, a photo, a message on the wall, and hopefully a story that’s better told in person than posted the next morning.
The Brothers Festival Bar is landing this summer. We’ll see you there.
